Results

Results from our studios, with the dates they come from

Every number here is measured in our own system and carries its window and count. Results vary by studio, market and how fast the artist answers, so we show where each one comes from.

studios with leads from Facebook and Instagram ads

14,067

leads from those ads

56,151

texts those leads sent

806+

consultations that showed up

Jun 1 to Oct 20, 2026. Shows are counted from our billing and appointment records, and a few are missing from both, so 806 is a floor.

Across our studios

What leads actually do

28 secmedian time from a lead filling out the form to her first text from the studio, at night as fast as by day14,067 leads across 36 studios, Jun 1 to Oct 20, 2026. 94% had that first text within a minute

76 secmedian time from a lead's text to the assistant's reply, day or night38,743 replies sent within 2 hours of a lead's text, 36 studios, Jun 1 to Oct 20, 2026

43%of lead form fills arrive between 8pm and 7am, and the busiest hour of the day is 9pm5,981 of 14,067 leads, 36 studios, Jun 1 to Oct 20, 2026

58%of people who book a consult do it within 24 hours of filling out the form667 of 1,148 people who booked, 26 studios, form fills Jun 1 to Sep 20, 2026

36%of people who booked went quiet for a day or more first; most came back within a day of a text from the studio412 of 1,148 people who booked, 26 studios, form fills Jun 1 to Sep 20, 2026

46% vs 61%of consults were cancelled or moved when booked under 5 days out, vs 5 or more days out1,867 consults across 32 studios, appointments Jun 1 to Oct 13, 2026

Counted 2026-10-21.

The full PMU lead report, with leads by hour of the day

One studio, start to finish

Pretty Inked, Tucson, AZ: her first 45 days, Jun 6 to Jul 21, 2026

consultations showed up

closed at $500 full price, by her count

$2,500

our fee for those 45 days (50 x $50)

Jazmin Redondo came to us after a big-name PMU marketing company burned her, and by her own words she was completely doubtful. The shows are counted from her bill; the closes are her own marks in the app. Hear it from her in the video below.

Another studio, start to finish: Tiphanie in Moreno Valley, CA: 66 consultations showed up in her first 45 days of ads (Jul 13 to Aug 28, 2026)
All case studies

In their own words

Artists we work with

Their numbers, in their words, with the full story one tap away.

Watch Jazmin Redondo's story — Jazmin Redondo50 consults shown, 28 closed at $500Watch her story (13:16)

Watch Jasmin Rivera's story — Jasmin RiveraEternal Alchemy, Las Vegas NVWatch her story (19:29)

Watch Fernanda Jones's story — Fernanda JonesBomb Lashes & Brows, Lehi UTWatch her story (13:23)

Watch Erika Richards's story — Erika RichardsWatch her story (13:43)

How we count

So you can check us

A lead is someone who filled out the form on one of your ads. A consultation shows up when its time has passed without being marked a no-show or cancelled. Every number on this site comes with the dates it covers and how many leads, replies or studios it counts, and we update them from our own records.

Want to see how these turn into money? The pricing page works it through.

Ready to see if you qualify?

The application is a few quick questions. We only take one artist per area.

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